{"id":3000058,"date":"2025-10-17T10:17:11","date_gmt":"2025-10-17T07:17:11","guid":{"rendered":"https:\/\/idaviru.ee\/ida-viru-seiklusmaa-brandi-loomise-lugu\/"},"modified":"2026-01-20T09:58:07","modified_gmt":"2026-01-20T07:58:07","slug":"stasts-par-idaviru-piedzivojumu-zemes-zimola-tapsanu","status":"publish","type":"post","link":"https:\/\/idaviru.ee\/lv\/stasts-par-idaviru-piedzivojumu-zemes-zimola-tapsanu\/","title":{"rendered":"St\u0101sts par Ida-Viru piedz\u012bvojumu zemes z\u012bmola tap\u0161anu"},"content":{"rendered":"\n<p>St\u0101sts par Idaviru jeb Austrumviru apri\u0146\u0137i vienm\u0113r ir bijis kolor\u012bts un kontrastu pilns. 2009. gad\u0101 re\u0123iona t\u016brisma uz\u0146\u0113m\u0113ji un pa\u0161vald\u012bbas nol\u0113ma, ka pien\u0101cis laiks novirz\u012bt uzman\u012bbu no negat\u012bviem virsrakstiem un iepriek\u0161\u0113j\u0101 sare\u017e\u0123\u012bt\u0101 t\u0113la uz jaunu, laim\u012bg\u0101ku un iedvesmojo\u0161\u0101ku ce\u013cu. T\u0101 rad\u0101s Idaviru t\u016brisma klasteris ar kop\u012bgu m\u0113r\u0137i \u2013 apvienot sp\u0113kus, dal\u012bties labaj\u0101s zi\u0146\u0101s un pie\u0161\u0137irt re\u0123ionam \u201csavu seju\u201d, kas izceltu Idaviru re\u0123iona patieso spo\u017eumu. V\u0113lme bija rad\u012bt galam\u0113r\u0137i, kur katrs apmekl\u0113t\u0101js justos t\u0101, it k\u0101 b\u016btu atkl\u0101jis kaut ko patie\u0161\u0101m \u012bpa\u0161u.<\/p>\n\n\n\n<p>Vid\u0113jam igaunim Idaviru ilgu laiku bijusi t\u0101la un nedaudz mistiska vieta \u2013 pierobe\u017ea, kur satiekas da\u017e\u0101das kult\u016bras, valodas un industri\u0101l\u0101s ainavas. T\u016brisma klasteris kop\u012bgi nol\u0113ma, ka nesl\u0113ps \u0161\u012bs at\u0161\u0137ir\u012bbas un nem\u0113\u0123in\u0101s t\u0101s izl\u012bdzin\u0101t. Glu\u017ei pret\u0113ji \u2013 tie\u0161i \u0161\u012b unikalit\u0101te un \u012bpatn\u012bba ir m\u016bsu liel\u0101k\u0101 v\u0113rt\u012bba. M\u0113s to drosm\u012bgi pie\u0146\u0113m\u0101m k\u0101 faktu, un tagad pievienojam visu aizraujo\u0161o, ko Austrumviru apri\u0146\u0137is vien var pied\u0101v\u0101t \u2013 s\u0101kot no Kivieli Piedz\u012bvojumu centra l\u012bdz grezniem spa kompleksiem.<\/p>\n\n\n\n<p>T\u0101 rad\u0101s ideja par saukli \u201cIdaviru \u2013 Piedz\u012bvojumu zeme\u201d jeb vietu kur piedz\u012bvojumi notiek visur. Tos var atrast pazem\u0113 un uz sauszemes, uz \u016bdens un koku galotn\u0113s. Turkl\u0101t Idaviru re\u0123iona industri\u0101lais mantojums un unik\u0101l\u0101 daba tam visam pie\u0161\u0137ir neparastu dimensiju. \u0160eit atrodas gar\u0101k\u0101s pludmales un augst\u0101kais st\u0101vkrasts Igaunij\u0101, Aidu fjordi un lepn\u0101s Sta\u013cina laika kult\u016bras pilis. T\u0101 ir kontrastu un p\u0101rsteigumu zeme \u2013 da\u017ek\u0101rt eksotiska, da\u017ek\u0101rt me\u017eon\u012bga, ta\u010du alla\u017e patiesa un dz\u012bva. No visa t\u0101 dzimst piedz\u012bvojumi, kas nep\u0101rtraukti pieaug. Piedz\u012bvojumi, kas izrauj no ikdienas rut\u012bnas, ir p\u0101rsteidzo\u0161i un rada \u201cvau\u201d efektu. P\u0101rg\u0101jieni gar akme\u0146aino krastu un t\u0101 septi\u0146iem \u016bdenskritumiem, ekskursijas ar pils\u0113tas m\u0113ru Narv\u0101, braucieni Aidu fjordos vai pastaigas pa bezgal\u012bgo smil\u0161aino pludmali Peipusa ezera zieme\u013cu krast\u0101 \u2013 tie ir tikai da\u017ei piem\u0113ri tam, k\u0101 Idaviru re\u0123ions p\u0101rsteidz un iedvesmo.<\/p>\n\n\n\n<p>\u012apa\u0161i svar\u012bgi ir tas, lai, ierodoties atkl\u0101t Piedz\u012bvojumu zemi, ar\u012b j\u016bs b\u016btu atv\u0113rti, pilni atkl\u0101\u0161anas prieka un gatavi negaid\u012btiem atkl\u0101jumiem, piedz\u012bvojumiem un p\u0101rsteigumiem. Piedz\u012bvojumu zeme nekad nav gatava \u2013 t\u0101 main\u0101s un aug katru gadu. Ikreiz ir kaut kas jauns, kas at\u0161\u0137ir\u012bgs, kas p\u0101rsteidzo\u0161s. Piedz\u012bvojumu zemes robe\u017eas ir bezgal\u012bgas, un iesp\u0113jas ir neierobe\u017eotas \u2013 pat pamestas \u0113kas var k\u013c\u016bt par n\u0101kamo lielo piedz\u012bvojumu.<\/p>\n\n\n\n<p>M\u016bsu pied\u0101v\u0101t\u0101s atp\u016btas filozofija ir vienk\u0101r\u0161a: piev\u0113rsieties ne tikai vienai lietai! Piedz\u012bvojumu zemes apmekl\u0113t\u0101js vienlaikus sa\u0146em vair\u0101kus piedz\u012bvojumus \u2013 kult\u016bru, sportu, spa vai dabu. Jo ilg\u0101k j\u016bs \u0161eit uztur\u0113sieties, jo vair\u0101k piedz\u012bvosiet un jo vair\u0101k iespaidu pa\u0146emsiet l\u012bdzi. Iera\u0161an\u0101s \u0161eit jau pati par sevi ir piedz\u012bvojums! Idaviru re\u0123ion\u0101 vienm\u0113r notiek kaut kas \u012bpa\u0161s un tie\u0161i t\u0101d\u0113\u013c Idaviru Piedz\u012bvojumu zeme ir vieta, kas j\u016bs izraus no ikdienas un alla\u017e p\u0101rsteigs.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"251\" data-id=\"2992862\" src=\"https:\/\/idaviru.ee\/wp-content\/uploads\/2025\/04\/EU_reg_IV_logod_ENG-1024x251.png\" alt=\"\" class=\"wp-image-2992862\" srcset=\"\/\/idaviru.ee\/wp-content\/uploads\/2025\/04\/EU_reg_IV_logod_ENG-1024x251.png 1024w, \/\/idaviru.ee\/wp-content\/uploads\/2025\/04\/EU_reg_IV_logod_ENG-300x74.png 300w, \/\/idaviru.ee\/wp-content\/uploads\/2025\/04\/EU_reg_IV_logod_ENG-768x188.png 768w, \/\/idaviru.ee\/wp-content\/uploads\/2025\/04\/EU_reg_IV_logod_ENG-1536x377.png 1536w, \/\/idaviru.ee\/wp-content\/uploads\/2025\/04\/EU_reg_IV_logod_ENG-2048x502.png 2048w, \/\/idaviru.ee\/wp-content\/uploads\/2025\/04\/EU_reg_IV_logod_ENG-600x147.png 600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>St\u0101sts par Idaviru jeb Austrumviru apri\u0146\u0137i vienm\u0113r ir bijis kolor\u012bts un kontrastu pilns. 2009. gad\u0101 re\u0123iona t\u016brisma uz\u0146\u0113m\u0113ji un pa\u0161vald\u012bbas nol\u0113ma, ka pien\u0101cis laiks novirz\u012bt uzman\u012bbu no negat\u012bviem virsrakstiem un iepriek\u0161\u0113j\u0101 sare\u017e\u0123\u012bt\u0101 t\u0113la uz jaunu, laim\u012bg\u0101ku un iedvesmojo\u0161\u0101ku ce\u013cu. T\u0101 rad\u0101s Idaviru t\u016brisma klasteris ar kop\u012bgu m\u0113r\u0137i \u2013 apvienot sp\u0113kus, dal\u012bties labaj\u0101s zi\u0146\u0101s un pie\u0161\u0137irt [&hellip;]<\/p>\n","protected":false},"author":31,"featured_media":2999473,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[765],"tags":[1030,1073],"class_list":["post-3000058","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-spring-blog26-lv","tag-adve26"],"acf":[],"_links":{"self":[{"href":"https:\/\/idaviru.ee\/lv\/wp-json\/wp\/v2\/posts\/3000058","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/idaviru.ee\/lv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/idaviru.ee\/lv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/idaviru.ee\/lv\/wp-json\/wp\/v2\/users\/31"}],"replies":[{"embeddable":true,"href":"https:\/\/idaviru.ee\/lv\/wp-json\/wp\/v2\/comments?post=3000058"}],"version-history":[{"count":0,"href":"https:\/\/idaviru.ee\/lv\/wp-json\/wp\/v2\/posts\/3000058\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/idaviru.ee\/lv\/wp-json\/wp\/v2\/media\/2999473"}],"wp:attachment":[{"href":"https:\/\/idaviru.ee\/lv\/wp-json\/wp\/v2\/media?parent=3000058"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/idaviru.ee\/lv\/wp-json\/wp\/v2\/categories?post=3000058"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/idaviru.ee\/lv\/wp-json\/wp\/v2\/tags?post=3000058"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}